top of page
![ITC_Films_Inspiring_WN_Final](https://static.wixstatic.com/media/f46c15_8fb219bd116740e79af5c6b7bbf4f384f002.jpg/v1/fill/w_617,h_347,enc_auto/file.jpeg 1x, https://static.wixstatic.com/media/f46c15_8fb219bd116740e79af5c6b7bbf4f384f002.jpg/v1/fill/w_1234,h_694,enc_auto/file.jpeg 2x, https://static.wixstatic.com/media/f46c15_8fb219bd116740e79af5c6b7bbf4f384f002.jpg/v1/fill/w_1851,h_1041,enc_auto/file.jpeg 3x)
Play Video
![](https://static.wixstatic.com/media/f46c15_5ba91ed632ff442dafb8fab27492e8ee~mv2.png/v1/fill/w_980,h_1001,al_c,q_90,usm_0.66_1.00_0.01,enc_auto/f46c15_5ba91ed632ff442dafb8fab27492e8ee~mv2.png)
![](https://static.wixstatic.com/media/f46c15_ff63677016484fff9cebc56698b805e5~mv2.png/v1/fill/w_980,h_520,al_c,q_90,usm_0.66_1.00_0.01,enc_auto/f46c15_ff63677016484fff9cebc56698b805e5~mv2.png)
![](https://static.wixstatic.com/media/f46c15_3cf80fe22503419ea3a9a1a29f181dcd~mv2.png/v1/fill/w_980,h_525,al_c,q_90,usm_0.66_1.00_0.01,enc_auto/f46c15_3cf80fe22503419ea3a9a1a29f181dcd~mv2.png)
![](https://static.wixstatic.com/media/f46c15_5ba91ed632ff442dafb8fab27492e8ee~mv2.png/v1/fill/w_980,h_1001,al_c,q_90,usm_0.66_1.00_0.01,enc_auto/f46c15_5ba91ed632ff442dafb8fab27492e8ee~mv2.png)
1/5
Inspiring Travel
ITC Travel Group
The client required new branding for this section of ITC, they wanted to something that encompassed what they represent and that stood out clearly from their other sub-brands. With this in mind I experimented with two tone iconography and explorative connotational shapes.
I was also tasked with making a simple script come to life by sourcing and editing clips for a promotional video to help convey exactly what Inspiring Travel represents to potential new clients,
bottom of page